Sunday, October 6, 2019

Frame Denim Spring/Summer 2016.

Sat. 09/12/2015.






Jens Grede and Erik Torstensson of Frame Denim presented for Spring 2016 a revue of South of France cool girl chic as viewed through the 70's prism. Frame got it's fame from the "Le Skinny Jean" that has made them an essential label to turn to for figure flattering jeans, but they are also a fashion label that offers more than just a sexy ass pair of jeans. Suggesting a young woman from the 70's on a sojourn to the French Riviera and falls in love with the louché attitude of the place and then brings her distinctly American sense to her wardrobe.

To that end, there were plenty of seaside stripes and, funnily enough for a jeans label, lots of shorts, in Suede and Denim. If not shorts, hems were quite resolutely northern, even the jeans came cropped inches above the ankle, sometimes with a discreet little flare. Being that this is the French Riviera that was inspiring the duo, there were even swimsuits for those absolutely necessary dips in the Azure Eau. The best looks were outside of the jean Oeuvre, a White oversized shirt and full striped pants, or a cropped Trench jacket paired with tiny White jeans and a graphic tee.

The collection Jens and Torstensson presented was in no way trying to reinvent the wheel, just offer crisp, sexy, flattering and desirable clothes for the woman that doesn't want to try too hard to look great and wants the perfect accomplice in her clothes. These were those clothes and they accomplished that goal swimmingly.





That's All.





Bye4Now.

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